Make Money Writing Press Releases | 100 News Angles

1st March, 2010 - Posted by admin - 1 Comment

After you master writing articles, why not make money writing press releases? Your clients can get some great online exposure with press releases – and almost every business owner knows that’s a good thing. The trouble sometimes is helping your clients come up with truly newsworthy stories to do press releases on. Help them brainstorm by sharing this list.

Be sure to bookmark it so you can come back when you need it!

The 100 Best Times to Publish a Press Release

Introductions

(Brand new businesses, organizations, products, and services)

Starting a new business
Introducing a new product or service
Introducing a unique strategy or approach
Launching a website
Announcing a new book or e-book you wrote
Listing new publications
Introducing unusual products or services that you offer
Introducing new trademarks

Updates

(Name changes, product changes, and other announcements)

Highlighting new uses for your products or services
Announcing the opening of new branch or satellite offices
Giving notice about changes to the company or product name or branding
Informing about the moving, expanding or renovation of your business
Announcing the restructuring of your business or its business model
Announcing the forming of a new strategic partnership or alliance
Announcing a major joint venture
Publicizing changes in pricing, especially reductions
Announcing the change of ownership of a company
Highlighting your redesigned website
Announcing new products or services on your web site
Informing about product upgrades or changes
Announcing that you’ve developed a new technology in your industry
Announcing the passage of an important company resolution

Marketing Efforts

Offering an article series for publication
Announcing availability to speak on particular subjects of interest
Announcing a public appearance on television, radio or in person
Offering free information and online newsletters
Announcing the results of applicable research, surveys, studies or reports
Sponsoring a workshop, seminar or trade show
Making public statements on future business trends or conditions
Announcing a free chat room class you’re teaching
Giving away online products or services
Starting an online business association or club
A famous person is endorsing your business
An expert or celebrity is speaking in your chat room
Hosting a fundraising event at your web site
Having a contest or sweepstakes at your site
Participating in major sponsorships online
Attending a trade show or exhibition
Making speeches and offering reprints on your website
Holding a competition or contest
Hosting a celebrity visit
Interviewing or meeting with a celebrity
Publishing projections and forecasts
Forming committees, or announcing membership for committees
Making a donation to charity
Organizing or participating in a charity event
Having a tie-in with a national holiday, a birthday or anniversary
Co-hosting an event with the media
Offering first person stories about people using your product or services
Sending a letter to the editor
Giving directions about applying for internships with your company
Giving directions about applying for scholarships offered by your company
Announcing a fact finding trip and reporting your findings
Making hand-outs available

Staff News

Announcing new training programs for employees
Reporting qualifications received by employees
Announcing staff promotions
Recognizing long-term employees and retirees
Announcing appointments
Reporting the results of an election

Customer News

Obtaining a new, significant customer
Setting up a customer advisory group
Announcing new contracts that you’ve won, clients you’ve obtained, etc.
Publishing your customers’ success stories and testimonials
Recognizing awards given to customers

Community Activities

Participating in a philanthropic event
Contributing to the community
Volunteering time to help the community
Fund-raising or other events for the local community
Sponsoring local programs or events
Offering internships with local schools
Offering scholarships for local students
Organizing a tour of your business for local residents
Staging a debate
Sponsoring a special event
Issuing a commendation
Issuing a protest
Inspecting or reporting on a project
Writing a letter
Releasing a letter you’ve received
Appearing before a public body concerning a local issue
Scheduling a speaking engagement at the local library… for free
Creating an award to honor individuals in the community

Inspired By News & Current Events

Issuing a statement of position regarding a local, regional, or national issue
Adapting a national survey or report for local use
Taking part in a controversy
Commenting on a controversy
Reporting on a public project and offering insight to the problem

Accomplishments

(Awards, certifications, anniversaries, media coverage)

Winning an award
Announcing an appointment
Earning recognition of the company, product, or executives by a publication
Announcing that you’ve reached a major milestone
Establishing a unique vendor agreement
Meeting some kind of unusual challenge or rising above adversity
Announcing that an individual in your business has been named to serve in a leadership position in a community, professional or charitable organization
Announcing certification of your organization
Announcing memberships in associations
Observing company anniversaries
Recognizing awards won by employees, and